New Delhi: Fast food is not only bad for health, it can trigger impatience and hasty behaviour in people, a new study has found. The original idea behind fast food is to increase efficiency, allowing people to quickly finish a meal so they can move on to other matters.
In another study, participants who recalled a time when they eat at a food restaurant subsequently preferred time-saving products—such as two-in-one shampoo—over regular products. A final experiment found people exposed to fast food logos exhibited greater reluctance for saving —choose a smaller immediate payment rather than opting for a much larger delayed payment. The study is to be published in a forthcoming issue of Psychological Science. ANI
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