New Delhi: Women of different age groups on Sunday morning put on their running shoes and joined the 'Pinkathon' to create awareness about breast cancer.
Nearly 2,000 women, including several breast cancer survivors, got a cheerful applause for every stride they took towards the finishing post during the 10 km all women Pinkathon.
The event was organised by Maximus Events, spearheaded by model-actor Milind Soman and HealthCare Global Enterprises (HCG) Ltd, a specialist in cancer care.
Expressing happiness over large participation in the event, Soman said events like these create much-needed awareness in fighting cancer which, if detected in time, can be cured.
"Pinkathon is an activity that not only promotes well being but also raises resistance levels and improves health, to help fight diseases like cancer," he said.
Earlier, as a build up to today's event, Treadathon was organised at a south Delhi mall last week where men ran on treadmills in relay format and encouraged women to participate in Pinkathon.