KMF launches Rs 4 milk in Tetra Pak package

Last Updated: Monday, January 23, 2012 - 19:32

Bangalore: Karnataka Cooperative Milk
Producers Federation Limited (KMF), the second largest
cooperative dairy in the country, on Monday launched Nandini
GoodLife toned milk in 100 ml Tetra Pak packages at a price
point of Rs four.

The new product would be made available to consumers in
Karnataka, Tamil Nadu, Andhra Pradesh and Kerala, KMF said in
a statement.

The new format will help us reach even the most remote
areas of the southern states, said KMF Chairman G Somasekhara

Packaging their toned milk in TFA packages allows KMF to
increase the reach of the product with its lower pricing,
said Tetra Pak South Asia Markets Managing Director Kandarp


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First Published: Monday, January 23, 2012 - 19:32
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