TV most popular subject on Twitter: Study
London: Nearly 40 percent of posts on micro blogging platform Twitter are about what is on the TV, a report has said.
The Twitter statistic was uncovered in a survey into viewing habits of British users.
It showed that while people are watching more television, they have fewer traditional TV sets, as they choose to watch more on smartphones and tablets.
The study, by TV Licensing`s TeleScope, shows that 27 percent of smartphone users and 63 percent of tablet owners watch live television on the devices.
The study, which surveyed over 1,000 people, includes the first ever "TeleHappiness Index" survey that seeks to assess emotional engagement with television.
According to the paper, the survey`s Twitter findings follow on from a separate study last week that found women to be more regular tweeters, but men bigger complainers.
That study, by Brandwatch, found that women on Twitter talk more about personal matters, television programmes and work, the study found, while men are most likely to tweet about sport, gaming and news.
Women tweet around 15 times a day, on average, compared with nine updates per day from men, the study found.
More from India
More from World
More from Sports
More from Entertaiment
More from Health
- Watch: PM Narendra Modi addressing rally in Imphal
- Will Shiv Sena join hands with Congress to stop BJP from entering BMC?
- Why is Akhilesh Yadav encouraging dishonesty for votes?
- China 'threatened' by ISRO's record-setting achievement?
- Report: Are mobile smartphones more unhygienic than toilet seats?
- Ind vs Aus: Mohammed Azharuddin says Jayant Yadav and Ishant Sharma should be replaced in next Test
- Virender Sehwag's reply to Kargil martyr's daughter has taken the Internet by storm
- WATCH: Kieron Pollard's epic celebration after destroying Lahore Qalandars in Dubai
- Indian doctor rescued from ISIS recounts horror, says 'they forced me to watch videos, shot me thrice'
- Mitchell Johnson takes a dig at Anil Kumble over calling Steve O'Keefe 'steady'