Google-Twitter deal on search moves to desktop
Google and Twitter announced Friday their partnership placing tweets in online search results has been extended to desktop.
Washington: Google and Twitter announced Friday their partnership placing tweets in online search results has been extended to desktop.
Confirmation came in a tweeted exchange between the two US tech firms.
"Hey @twitter, Search party at our place. Meet us on desktop?" Google said, to which Twitter replied, "You got it, @google. We`ll bring the Tweets."
The two firms agreed in May to place tweets in Google mobile search results, and that the same would apply to desktop at a later time.
The two firms had a similar arrangement dating back to 2009, but tweets disappeared from Google search results in 2011.
The tie-up could help boost engagement at Twitter, which has seen growth sputter compared with other social networks. It also brings fresh content and commentary from Twitter to Google search queries.
"It`s a great way to get real-time info when something is happening," Google`s Ardan Arac said when the deal was announced in May.
In an update Friday, Arac said, "We`ve extended this to desktop now too, and in English everywhere."