Indian PM 27th most favourite global leader
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Last Updated: Thursday, September 22, 2011, 23:49
Johannesburg: Nelson Mandela, the anti- apartheid icon and South Africa's first democratically elected President, topped a list assessing the reputations of global personalities, with Indian Prime Minister Manmohan Singh being placed at the 27th position.

The 2011 Leader RepTrakT, a new global study of the general public developed by the New York-based Reputation Institute to assess the reputations of the world's most visible leaders and public personalities in politics, business, culture and sports, placed Mandela on top, with US President Barack Obama at number 14.

Swiss Tennis star Roger Federer, who also has a South African passport because of his mother being born here, came in at second place because of the philanthropic work he does across the globe, while Microsoft founder Bill Gates was third on the list.

Two Indian-origin business leaders were selected for the study - Tata Sons chairman Ratan Tata who came in at 9th place, and steel magnate Lakshmi Mittal, who was placed at 19th. Indian Prime Minister Singh was placed at the 27th position in the top 50, ahead of South African President Jacob Zuma in 35th place.

The bottom ten places were dominated by the leaders of Mexico, Russia, China, France, Zimbabwe, Venezuela, Italy, Iran and North Korea.

Even former leaders George Bush of the US and Fidel Castro of Cuba ranked very low. Reputation Institute said in a statement that it had created a list of 54 of the world's most visible leaders and public personalities in politics, business, culture, and sports.

Over 51,000 members of the general public in 25 countries were asked to assess these individuals, using Reputation Institute's RepTrakT Pulse to measure their reputation on a 0-100 point scale based on four attributes - the degree to which a person is liked, respected, admired, and trusted.

The sample of respondents was balanced to each country's population on age, gender, and region. Fielding took place in April-May 2011 and was powered by SSI International.

"The results of Reputation Institute's study confirm that people respect leaders that participate in philanthropic activities outside of their own celebrity," said Reputation Institute Chairman Charles Fombrun.

He said the public's top two on our list, "Mandela and Federer, have emotional ties to South Africa, and donate both time and money to the betterment of the region and its people. They get praise for their efforts".


First Published: Thursday, September 22, 2011, 23:49

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