This ad will auto close in 10 seconds

Nike pulls `Boston Massacre` t-shirts after marathon blasts

Last Updated: Tuesday, April 23, 2013 - 13:26

Washington: A line of T-shirts emblazoned with the slogan `Boston Massacre` in bloodied writing has been pulled by Nike in the wake of the Boston bombings.

In a play on the infamous 1770 attack on Boston civilians by British soldiers, the T-shirt was created for Yankees fans to highlight series sweeps of the Red Sox in 1978 and 2006 that served to end the Red Sox` playoff chances in both of those years.

According to ABC News, a spokesman for Nike said the retailer has now pulled all of the " Boston Massacre" shirts from their outlet stores, as well as from large online retailers.

In the aftermath of the Boston Marathon bombings which killed three and left scores maimed and injured, the shirt could be deemed offensive.

It`s not the first time Nike has felt the need to pull a product in the wake of a tragedy.

According to the report, earlier this year the firm pulled an ad featuring Olympic sprinter Oscar Pistorius with the caption "I am the bullet in the chamber," after he was charged with shooting to death girlfriend Reeva Steenkamp.


First Published: Tuesday, April 23, 2013 - 12:51

More from zeenews

comments powered by Disqus