Oz daily`s editor reveals reasons behind `special crusade` against Broad in Ashes opener

London: The editor of a Brisbane newspaper Courier Mail, which has led a special crusade against England bowler Stuart Broad since the first day of the Ashes opener at the Gabba, has revealed his reasons behind the paper`s battle with the pace bowler.

The paper has spent the first Ashes Test referring to Broad only as a `27-year-old medium-pace bowler`.

According to a British Newspaper, editor Christopher Dore said that Broad earned the role of Ashes villain partly by being a `wickedly good Test cricketer with just a hint of Australian mongrel` in him but mainly by acting with `complete contempt` for the spirit of the game on that `dark day in July` at Trent Bridge .

Dore further added that they were angered at the fact that Broad stood sporting a `docile look of bemusement` despite `actually` middling the ball to first slip, which is an entire foreign concept in the debate of walking, adding that the most `galling` aspect of his `dastardly` deception was that he got away with it and changed the course of the series.

According to Dore, Broad`s actions set the tone for an English summer of outrageous misfortune for the hapless Australians, adding that following Test legend Allan Border`s advice that going after Broad would be a bad idea as he thrives on attention, they decided to give him the `silent treatment` thereby giving birth to the `Broad ban`.

Dore said, the paper felt that the treatment was an even a graver insult to Broad than turning him into an asterisk and refusing to publish his image, adding that they went harder after Broad`s five-wicket haul on the first day by calling him the `Phantom Menace` and referring to him in reports as 27YEMP.