Ad accuses Liverpool striker Luis Suarez of cheating

London: Betting site Paddy Power has put up a billboard outside Emirates Stadium for their `Ball of Shame` advertisement that accuses Liverpool striker Luis Suarez of cheating.

According to, the billboard, which reads `Biting, diving, CHEATING. Keep it up Luis!` was on display for Gunners fans beforeMonday`s season opener against Aston Villa.

Primarily used as a tool to promote the betting company`s ` Ball of Shame` campaign, it also displays to Arsenal fans what they`ve managed to escape this summer, with the club`s pursuit of the Uruguayan seemingly coming to an end this week, the report said.

Suarez is still serving a ten-match ban for biting Chelsea`s Branislav Ivanovic last season and was being targeted by Arsenal boss Arsene Wenger, the report added.