Beckham teams up with Yahoo! on Cup coverage
Washington: England`s David Beckham, ruled
out of the World Cup by injury, has teamed up with Yahoo! to
contribute to its coverage of the tournament.
The Internet giant said yesterday that the 35-year-old
former England skipper will share his thoughts on the World
Cup on a "David Beckham channel" on Yahoo! Sports.
The midfielder will also be featured in a Yahoo!
marketing campaign, the Sunnyvale, California-based Internet
"Yahoo! will allow me to interact one on one with as many
football fans as possible talking about the game I love,"
Beckham said in a statement.
"David`s experience in three consecutive World Cup
championships combined with his club experience in both Europe
and the US gives him a unique perspective on football and the
World Cup," said Yahoo! chief marketing officer Elisa Steele.
Beckham`s hopes of playing in the World Cup in South
Africa were dashed by an Achilles tendon injury.