London: Football giants Manchester City and Premier League champions Manchester United have been slammed by irate customers for hiking their prices and charging more than 100 pounds for children`s kits and outfits made by Nike.
It is the first time the total price of a shirt, shorts, socks, badges and printed names has broken the100 pound-barrier.
According to a City season ticket holder, he had tried to pre-order the club`s new kit for his 11-year old daughter and found that it would cost 109 pounds, adding that the hike is ridiculous despite both the clubs investing large amounts of cash into their teams.
However, a City spokesman said that the cost reflects the value to the consumer through design, innovation , development, manufacturing and retailing.
This is Nike`s first City strip after the club signed a six-year deal worth 72 million pounds.
Champions United get 23.5 million pounds a year from their agreement with Nike, which expires after next season.