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Wednesday, June 19, 2013 
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UPA-II mulling Rs 200 crore ad blitz to sell India story abroad


After being battered at home and abroad, the UPA government is planning a Rs 200-crore blitzkrieg to...

Now, ads that track your eyes in supermarkets


Researchers have created an advertising system, which is able to track people`s eye movements while ...

Australia's job advertising falls


The monthly survey showed job advertising on the internet fell 1.6 percent in the month while newspa...

Online ad market likely to touch Rs 2,938 cr mark by March 2014


The online advertising market is expected to reach Rs 2,938 crore by March 2014 in the country, a re...

ASCI to take prompt action against ads not in public interest


The Advertising Standards Council of India (ASCI) on Tuesday said it has introduced a new initiative...

Robert Pattinson paid 8 million pounds to romp with 3 women


Robert Pattinson has acted out a foursome with 3 stunning models in a new advertising campaign, whic...

Paid advertising on Google, Yahoo `have little effect on sales`: ebay study


A study conducted by online shopping mall eBay has claimed that paying to boost the firm`s showing o...

Industry opinion to form input in media policy: Tewari


Union Minister for Information and Broadcasting Manish Tewari has assured the media and advertising ...

Mobile advertising revenue to be $11.4 bn in 2013: Gartner


The mobile advertising revenue worldwide is expected to jump 19 percent year-over-year to 11.4 billi...

Vserv plans to hire 100 people in 2013


Mobile advertising company Vserv Sunday said it will hire 100 people this year across various functi...

Brazilian football legend Ronaldo to take up advertising studies in Britain


Brazilian football ace Ronaldo is set to become an advertising student and has been offered a work p...

Google, Yahoo’s advertising networks accused of ‘funding piracy’


Tech giants Google and Yahoo’s advertising networks have been accused of financially supporting thos...

Suresh Achu to direct `Pottaas Bomb`


Suresh Achu, who has carved a niche for himself in the advertising world, is set to weild the megaph...

'Oz online ad spending to overtake TV, newspapers in 2013'


The amount of money spent on online advertising in Australia is likely to overtake that spent advert...

Google shares hit all-time high of $748.90


The stock reached USD 748.90 in afternoon trading, inching past a previous record set in November 20...

Facebook on fake `Likes` clean up drive


Facebook is on a spree to clean up fake ‘Likes’ that are posted by spammers or black marketers who s...

Google Q2 net income jumps 11% on rising advertising revenue


Internet giant Google Inc has reported an over 11 percent rise in net income at USD 2.79 billion for...

Yahoo, Facebook agree to form web advertising alliance


US-based Internet firms Facebook and Yahoo have agreed to settle a patent dispute and are planning t...

Use of sexual imagery soared over course of 30 years in advertising


In a new study, researchers looked at sexual advertisements appearing in magazines over 30 years, an...

ASCI pulls up HUL for misleading Lifebuoy advertisement


The Advertising Standards Council of India (ASCI) has pulled up Hindustan Unilever Ltd for its Life...

Bharti Airtel enters mobile advertising segment


Telecom giant Bharti Airtel Sunday announced its foray into the mobile advertising (m-Advertising) s...

Tata Elxsi sets up centres to boost gaming, advertising sectors


It also engaged in development of mobile and online gaming platforms.

Internet ad revenue hits record $31B in US in 2011


Revenue from Internet advertising in the US hit a record $31 billion last year, according to a study...

GM to combine Chevy advertising, hopes to save $2 billion


General Motors expects to save about USD 2 billion during the next five years by centralising most o...

Budget 2012: ST exemption to leave advertisers with surplus funds


The total annual advertising spend in India is currently estimated at USD 5 billion of which around ...

China's advertising revenues exceed $47 billion


China's advertising market developed steadily and revenues exceeded 300 billion yuan (USD 47.62 bill...

Google to become top online ad seller in US by 2013


The online advertising business of search engine giant Google is growing faster than anticipated and...

Twitter unveils self-service advertising system


Buying ads on Twitter is about to get easier for small businesses as the online messaging service ad...

Singapore`s Artivision says in tie-up with Intel


Intel may also invest in Artivision if a definitive agreement is reached, the Singapore firm said.

Nokia sells media advertising business


Finnish group Nokia has sold its media advertising business to a US startup Matchbin as it focuses o...

Beanz Meanz Heinz named best advertising slogan of all time


The Heinz catchphrase ‘Beanz Meanz Heinz’ was conceived over a pint in a London pub in 1967.

Lady Gaga not ‘overtly sexual’ in suspenders TV ad, watchdog rules


The Advertising Standards Authority (ASA) has ruled that a promo featuring Lady Gaga clad in suspend...

Bangalore-based Jivox gets $8.2 mn funding


A new eMarketer forecast estimates mobile ad spending in the US will reach USD 1.23 billion this yea

Online medium to be the next big thing in advertising: Experts


According to McKinsey & Company, at present, around 100 million users have access to mobile Inte...

UK advertising watchdog to ban ‘overtly sexual images’ on hoardings


UK advertising watchdog has introduced new rules that will ban public display of explicit hoardings,...

Google touts daily deal on home page


Google Inc promoted a Groupon-like daily deals offer on its home page on Wednesday for the first tim...

Mobile ad firm Blyk names insider Eric Kip as CEO


Blyk, a pioneer in the mobile-telephone advertising business, said on Tuesday it has appointed its c...

Google-Admeld deal under DOJ scrutiny


Despite its recent inroads, Google still has a smaller share of Internet display ad market than riva...

US hookers flocking to Facebook to advertise their services


Hookers advertising their services on social networking site Facebook is on the rise.

Yahoo buys ad firm Dapper


Yahoo is trying to spruce up its online advertising service by buying a startup called Dapper.

Sri Lanka now cracks down on ‘indecent’ advertising


Police in Sri Lanka are on a sort of ‘cleaning spree’ of billboards they call ‘obscene advertising’ ...

Twitter to unveil advertising plan: Report


Twitter users will see ads on the site for the first time, as the microblogging service unveils it...