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Govt to bring digital economy under tax net; to levy 6% tax on online ads

Govt to bring digital economy under tax net; to levy 6% tax on online ads

Now, online advertisements will also have to bear the brunt of tax as the government has proposed to impose an equalisation levy cess of six percent on services pertaining to cross border digital transactions.

Job ads on Google sexist, says study

 A study by an Indian-American at Carnegie Mellon University shows that lesser number of women, as compared to men, are shown in online ads promising high-salary jobs.

Online Ads pose biggest security threats in 2015: Report

Online and mobile ads posed one of the biggest threats for IT security this year, cyber security Trend Micro said in its latest report.

Microsoft will not turn on 'Do Not Track' feature by default in its new browsers

Google, Mozilla, Opera, Apple and Microsoft support this feature.

Facebook to introduce new advertising platform: Report

The product is a redesigned version of Atlas Advertiser Suite.

Google extends reach into mobile apps with new ad feature

Google Inc will allow marketers to run online ads that send consumers to a page directly inside a mobile app, furthering the Internet company's effort to extend its multibillion-dollar advertising business to smartphones.

Online ads only after certification: Poll panel

The Election Commission has banned the display of political advertisements on cyberspace without pre-certification, an official said Wednesday.

Google patents ad tech linking online ads to discounted taxi rides

Google has reportedly patented a method of linking online ads to free or discounted taxi rides to the advertising restaurant, shop and entertainment venue.

Microsoft Windows 8 ads appear online

Advertisements for software giant Microsoft`s upcoming Windows 8 operating system have reportedly been published online.

Facebook to display ads based on your whereabouts

Facebook is looking into a technology that uses location data to tailor advertisements on their mobile site.

Online ad market in India to reach Rs 7,000 cr by 2015: Report

Advertisers in India are now spending 5-10 percent of their advertising budgets on the Internet.