Adidas mulls `alternatives` to sponsoring FIFA

Adidas mulls `alternatives` to sponsoring FIFA

Adidas will look to continue if FIFA is able to manages itself.

FIFA discusses reforms amid new sponsor attacks

FIFA discusses reforms amid new sponsor attacks

Sponsors say, reforms should be subject to independent oversight.

German football chief Wolfgang Niersbach says 'no vote buying' for 2006 World Cup

German football chief Wolfgang Niersbach says 'no vote buying' for 2006 World Cup

German football chief Wolfgang Niersbach said on Thursday that a controversial 6.7 million-euro payment was not a bribe to obtain the right to host the 2006 World Cup.

German World Cup graft claims close to home for Adidas

German World Cup graft claims close to home for Adidas

Allegations that Germany bribed its way to secure the right to host the 2006 World Cup not only shook the football world, but also shone a spotlight on cosy ties between sportswear giant Adidas and FIFA.

FIFA to investigate 'serious allegations' on Germany bribes

FIFA to investigate 'serious allegations' on Germany bribes

FIFA says allegations that Germany used bribes to secure the 2006 World Cup are "serious" and will be reviewed as part of its ongoing investigation into corruption in soccer.

FIFA give little away after secretive sponsors' meeting

FIFA give little away after secretive sponsors' meeting

FIFA discussed reforms with some of its leading commercial partners on Thursday during a secretive meeting at the headquarters of world soccer`s scandal-plagued governing body.

Adidas sign James Harden to `$200 million deal`

Adidas sign James Harden to `$200 million deal`

German sports giant Adidas on Thursday agreed a sponsorship deal with NBA superstar James Harden which was reported to be worth $200 million in a major blow to heavyweight rivals Nike.

Adidas reports higher sales, modest profit rise

Net profit in the April through June period was up 1.4 percent compared to the second quarter last year to 146 million euros ($159 million), the company said, in line with expectations.

Adidas seeks permission to run company-owned stores in India

At present, Adidas -- which globally manufactures and sells sports shoes, apparels and accessories -- is selling its range of products through its network of franchisees.

One in three Germans could shun FIFA sponsor brands: Survey

One in three Germans could shun FIFA sponsor brands: Survey

Around 38 percent of Germans would consider switching from FIFA sponsors such as Adidas and Coca-Cola to alternative brands due to the corruption scandal engulfing soccer`s governing body, a survey published on Wednesday said. 

Sponsors pile pressure on Sepp Blatter ahead of FIFA vote

Sponsors pile pressure on Sepp Blatter ahead of FIFA vote

Sponsors piled pressure on FIFA leader Sepp Blatter to clean up world football as two major corruption scandals overshadowed the start of a congress Thursday at which he will seek a new term.

Calls for Sepp Blatter to quit as global anger builds after FIFA scandal

Calls for Sepp Blatter to quit as global anger builds after FIFA scandal

FIFA`s veteran president Sepp Blatter faced angry demands to resign after US indictments and arrests of top lieutenants engulfed the football supremo in crisis heading into an annual congress Thursday.

Key World Cup sponsors concerned with FIFA scandals

Key World Cup sponsors concerned with FIFA scandals

Key World Cup sponsors including McDonald`s, Adidas and Budweiser expressed strong concerns Wednesday after global football body FIFA was enveloped by a new corruption scandal.

Adidas, Spotify make app to match music with runner's movement

Spotify and Adidas have partnered for an offline playback on the Adidas SmartRun watch and sound-tracking a jog with the help of RunKeeper.

Adidas targets faster sales and profit growth from 2016

German sportswear company Adidas hopes to increase sales and profitability at a faster rate in the next five years by focusing its marketing on six global cities, selling more direct to customers and expanding product customisation.

David Beckham earned 50.8 mn pounds in 2014

David Beckham earned 50.8 mn pounds in 2014

Retired English footballer David Beckham earned 50.8 million pounds last year, after multiple endorsement deals with brands like H&M and Adidas. It's reportedly more than what he used to earn when he played for his country.

Adidas expects sales and profit growth as golf unit recovers

For 2015, it said it expected sales to rise at a mid single-digit rate on a currency neutral basis, while net profit from continuing operations should increase by 7-10 percent.

Kanye West takes inspiration from riots

Kanye West takes inspiration from riots

Rapper Kanye West says his Adidas range was inspired by the London riots.

Adidas says profits hit by falling ruble, divestment

Adidas, the German maker of sportswear and equipment, said Friday it met its 2014 targets, but earnings were hit by special factors such as the falling ruble and the sale of its Rockport brand.

Adidas appoints Tushar Goculdas as Brand Dir-Emerging markets

German sportswear major adidas has appointed Tushar Goculdas as Brand Director-adidas, Emerging Markets, with effect from March 1, 2015.