Brands

Bad time continues for banks; Kingfisher Airlines brands auction fails again

Bad time continues for banks; Kingfisher Airlines brands auction fails again

In a big disappointment for the lenders for the second time, auction of the long-grounded Kingfisher Airlines' (KFA) trademarks and logo turned out to be damp squib once again despite having a lower reserve price.

Aug 25, 2016, 20:47 PM IST

World’s 10 Most Valuable Brands

Apple is still the world’s most valuable brand, according to Brand Finance. Google moved up to second place, pushing Samsung to third place while Amazon moved up 4 places to take the fourth slot.

Feb 13, 2016, 18:22 PM IST
TCS rated world's most powerful brand in IT Services: Report

TCS rated world's most powerful brand in IT Services: Report

India's top multinational IT company Tata Consultancy Services has been rated as the world's most powerful brand in Information Technology Services by a leading global brand valuation firm, the company said Wednesday.

Feb 03, 2016, 17:15 PM IST
Maruti Suzuki India the most influential brand: Study

Maruti Suzuki India the most influential brand: Study

Car market leader Maruti Suzuki India ranks highest in brand influence, followed by Hyundai Motor India and Toyota Kirloskar Motor, global market research firm JD Power said.

Sep 16, 2015, 16:44 PM IST
Samsung Mobiles most trusted brand, LG second

Samsung Mobiles most trusted brand, LG second

Samsung Mobiles has been ranked as the country's most trusted brand, followed by LG and Sony, in a countrywide poll among consumers conducted by a market research agency.

Sep 08, 2015, 23:16 PM IST
Get 'personal' for better customer loyalty: Twitter

Get 'personal' for better customer loyalty: Twitter

Brands that get personal in customer service interactions do far better than those that keep it businesslike, a study by Twitter said.

Aug 16, 2015, 15:44 PM IST

'Over 12,000 samples found adulterated, misbranded in 2014-15'

12,077 samples were found adulterated and misbranded out of the 60,548 samples analysed by food safety watchdog FSSAI in all states and union territories in 2014-15, the government said Tuesday.

Jul 21, 2015, 18:58 PM IST
Go online! E-stores a shopping haven for college-goers

Go online! E-stores a shopping haven for college-goers

 Craving for branded crop tops, skirts, dresses, tops, jumpsuits, shirts, shoes, bags, accessories and more to spruce up your wardrobe for college, but have limited pocket money? Online fashion stores are turning out to be a haven for youngsters, who log on for best bargains.

Jul 21, 2015, 15:03 PM IST

Maggi row: Overwhelming impact of celebrity endorsed advertisements on consumers

Amid the raging controversy surrounding Maggi noodles, we discuss the huge influence celebrity endorsed advertisements have on a consumer's mind.

Jun 02, 2015, 23:17 PM IST

Maggi row: Overwhelming impact of celebrity endorsed advertisements on consumers-Part 2

Amid the raging controversy surrounding Maggi noodles, we discuss the huge influence celebrity endorsed advertisements have on a consumer's mind.

Jun 02, 2015, 23:15 PM IST

TCS ranked 57th leading brand in US: Survey

Leading IT services company, Tata Consultancy Services (TCS) has been ranked as the 57th leading brand in the US by Brand Finance in its second annual Top 500 US Brands survey, the company said Thursday.

May 14, 2015, 19:23 PM IST

Myntra to focus on private labels; to launch new brands

Online retailer Myntra will introduce 5-6 new brands of apparels and accessories over the next six months as it looks to increase revenue share from the higher-margin, in-house labels.

Mar 22, 2015, 11:36 AM IST
Yami Gautam to endorse footwear brand

Yami Gautam to endorse footwear brand

'Vicky Donor' actress Yami Gautam has been roped in as the face of US-based casual footwear brand Crocs in India. She says she has chosen to endorse the brand due to its quality of being “innovative”.

Oct 18, 2014, 19:10 PM IST

Apple, Google brands worth $100 billion each: Study

The US Apple and Google brands which have become household names around the globe are worth more than $100 billion each, and top a ranking of the world`s biggest brands, consultancy Interbrand said on Thursday.

Oct 09, 2014, 18:12 PM IST

'Made in America' brand stronger than ever: Obama

US President Barack Obama Thursday said that the "Made in America" brand is stronger than ever, which he attributed to his successful export strategy for American goods and services.

Jun 19, 2014, 23:01 PM IST

Women dominating social media: Survey

In line with the occasion of International Women`s Day, it has been revealed by a new survey that women dominate social media.

Mar 09, 2014, 15:39 PM IST

Will.i.am designs eyewear range

Rapper Will.i.am has created a line named ill.i Optics with designer George Gorrow.

Mar 02, 2014, 19:28 PM IST

Marc Jacobs leaves Louis Vuitton after 16 years

Marc Jacobs has stepped down as the creative designer of Louis Vuitton after 16 years to concentrate on his own label.

Oct 03, 2013, 17:26 PM IST

Brands woo consumers with tailor-made loyalty programmes

Retailers and brands have been struggling with loyalty programmes as consumers have remained cold to the concept which was introduced a decade ago.

Sep 16, 2013, 12:03 PM IST

Yeh Dil Mange More! So what if I’m 64!

As India made the big choice to embrace freedom, on ground there was little to celebrate.

Aug 14, 2011, 16:42 PM IST