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New Look For Men in Blue: BCCI unveils new jersey of Team India, see pic

New Look For Men in Blue: BCCI unveils new jersey of Team India, see pic

Kohli & Co will be seen wearing this new jersey for the first time when they take on England in the first of three ODI matches this Sunday.

Nike pulls out of bat advertising for a number of Indian cricketers ahead of England series

Nike pulls out of bat advertising for a number of Indian cricketers ahead of England series

Nike's rivals Adidas and Puma have also been seen resorting to other sports like kabaddi, football or Tennis.

FC Barcelona strike new kit sponsorship deal with Nike; will earn EUR 150 million from 2018

FC Barcelona strike new kit sponsorship deal with Nike; will earn EUR 150 million from 2018

Members on Saturday also passed a budget of 695 million euros for this season, a massive 392 million of which will go on sporting salaries.

Apple Watch Nike+ coming to India on Oct 28, price starts at Rs 32,900

Apple Watch Nike+ coming to India on Oct 28, price starts at Rs 32,900

Apple Watch Nike+ will be available in 38 mm at Rs 32,900 and 42mm at Rs 34,900 from Nike.com, select Nike retail stores, select Apple Authorised Resellers and select specialty stores.

From Olympic glory to jail: Oscar Pistorius' bid to challenge six-year jail term fails

From Olympic glory to jail: Oscar Pistorius' bid to challenge six-year jail term fails

Pistorius bursts into tears as he is charged, denying murder "in the strongest terms".

Nike's stock falls behind rivals amid Rio Olympics

Nike's stock falls behind rivals amid Rio Olympics

Nike has top billing among sports brands at the Rio Olympics, but a week into the Games, its stock is losing to Adidas and Under Armour UA.N.

I've learnt focus, dedication from sports: Deepika Padukone

I've learnt focus, dedication from sports: Deepika Padukone

Bollywood star Deepika Padukone, who has gained immense success in the Hindi film industry, says her dedication and hard work comes from her background as a sportsperson.

Two-year Doping ban: Nike stands by Russian tennis ace Maria Sharapova, lifts suspension

Two-year Doping ban: Nike stands by Russian tennis ace Maria Sharapova, lifts suspension

Nike said Wednesday`s decision was taken after acknowledgement by the International Tennis Federation tribunal that she had not deliberately broke doping rules.

Barcelona seal record kit deal with Nike; eclipses Manchester United-Adidas contract

Barcelona seal record kit deal with Nike; eclipses Manchester United-Adidas contract

The deal is said to be in the tune of 155 million euros ($174 million) a season.

Nike unveils self-lacing shoes, HyperAdapt 1.0 - Watch!

Nike unveils self-lacing shoes, HyperAdapt 1.0 - Watch!

American sports footwear and apparel brand Nike has released its futuristic self-lacing sneakers.

Nike unveils futuristic, self-lacing shoes

Nike unveils futuristic, self-lacing shoes

Launched at an event here, the shoes -- named HyperAdapt 1.0 -- resemble the sneakers that Hollywood actor Michael J. Fox wore in the 1989 movie 'Back to the Future 2'. 

Nike unveils 1st self-lacing shoes, to go on sale by end of 2016

Nike unveils 1st self-lacing shoes, to go on sale by end of 2016

Innovation gets personal as the world's biggest sportswear firm Nike unveiled its first shoe that ties itself and will go on sale at the end of 2016.

DNA: Tennis star Maria Sharapova's career a lesson for all sports professionals

Watch this special segment and find out how a tennis player Maria Sharapova dramatically ended her career because she failed in dope test? This end gives lesson to many sports person other professionals.
To know more watch full video here.

Russian tennis ace Maria Sharapova`s business empire plunged into doping turmoil

Russian tennis ace Maria Sharapova`s business empire plunged into doping turmoil

Swiss watchmaker TAG Heuer followed by confirming they would not be renewing their marketing contract with Sharapova.

Maria Sharapova Top Brand Endorsements

Maria Sharapova Brand Endorsements – Past and Present

Maria Sharapova fails drug test; Nike, Porsche, Tag Heuer suspends ties

Maria Sharapova fails drug test; Nike, Porsche, Tag Heuer suspends ties

In one of the most shocking sports news in recent times, darling of the tennis world Maria Sharapova on Monday announced she had failed a drug test during the Australian Open in January.

Maria Sharapova's failed drug test: What the international tennis community said

Maria Sharapova's failed drug test: What the international tennis community said

Longtime sponsor Nike to announced it was suspending ties during the investigation.

ICC World Twenty20: Team India's new T20I jersey unveiled ahead of mega tournament

ICC World Twenty20: Team India's new T20I jersey unveiled ahead of mega tournament

The jersey will feature the signature blue colour as usual with a new collar that has clear Asian influences.

VIDEO: Former WWE superstar Dave Bautista calls Manny Pacquiao a f'ing idiot

VIDEO: Former WWE superstar Dave Bautista calls Manny Pacquiao a f'ing idiot

Despite Pacman's apology, Bautista said his respect for the boxer had diminished considerably.

Philippine church defends Manny Pacquiao, says he was only quoting the Bible

Philippine church defends Manny Pacquiao, says he was only quoting the Bible

Pacquiao has said his ultimate ambition is to be president of the Philippines.