Zee Media`s My Earth My Duty campaign: Over 10 lakh saplings to be planted this year

Zee Media in the year 2010 initiated the very first drive of its kind, ‘My Earth My Duty’ to address the issue of environmental degradation. The campaign addresses the issue of further degradation of environment, which is vital for our very existence.

Aug 14, 2014, 13:01 PM IST