Kelly Brook bags coveted Superbowl ad slot for new series `One Big Happy`

London: Kelly Brook's new series 'One Big Happy' acquired the popular ad slot during the American football championship Superbowl, it has been reported.

Ad slots during the championship are so highly prized they can go for a jaw-dropping 5.3m pounds per 60 seconds, the Daily Star reported.

But marketing executive Rob Stilanen, who created Apple's famous Think Different campaign, said the plugs are so effective they are usually worth every penny.

The 35-year-old model shared a backstage photo during filming recently and added: "Shooting the Super Bowl spot with Nick Zano. Hollywood. SuperBowl."

One Big Happy , from comic legend Ellen Degeneres, stars Brook as a Brit babe who marries Zano, just as his lesbian best pal falls pregnant with his child.