New Delhi: A survey conducted by the Bharatiya Janata Party (BJP) has shown that it will gain massively in the upcoming Delhi Assembly polls, reports said.
The BJP, alongwith its ally the Shiromani Akali Dal (SAD), had bagged 32 seats in the 2013 Delhi Assembly polls, and the survey predicts that it would further bolster its tally and emerge with 43-48 seats, reports added.
The survey predicts 15-19 seats for the Aam Aadmi Party — a massive drop from the present tally of 28 and forecasts an improvement for the Congress, touting it to win 11 seats.
The survey was conducted to gauge the mood of voters while the Delhi Assembly was in suspension. And among favourable signs for the BJP, reports said, was that it was likely to wrest the New Delhi seat from AAP convener Arvind Kejriwal and also scalp the Greater Kailash constituency.
The Modi wave, reduction in prices of petrol, diesel, etc, were among many factors working in favour of the BJP, party sources said, and it was looking to capitalise on the Poorvanchali votebank by drumming support during Chhath Puja and Diwali.
The Delhi BJP has prepared a blueprint of its campaigning strategy with a focus on youths, RWAs, traders, social and digital media. Taking a leaf out of the AAP's 2013 blitzkrieg over FM channels, the BJP is looking to better utilise radio's reach.
According to BJP leaders, party has also decided to approach colleges, universities, malls, coffee shops to reach out to voters, especially youths. The party is also planning to use live media according to which LCD screens strategically will be placed in restaurants, malls, coffee shops and other public places.