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"If you know neither the enemy nor yourself, you will succumb in every battle."
"He will win who knows when to fight and when not to fight."
"All warfare is based on deception."
"Who wishes to fight must first count the cost."
"In the midst of chaos, there is also opportunity."
"If you know the enemy and you know yourself, you need not fear the result of a hundred battles."
"Victorious warriors win first and then go to war, while defeated warriors go to war first and then seek to win."
"The greatest victory is that which requires no battle."