"Did you mean," with suggested spelling corrections, was one of our first applications of machine learning.
Googlers have developed many clever Easter eggs hidden in Search over the years.
During the tragic events of September 11, 2001, people struggled to find timely information in Search. To meet the need for real-time news, it launched Google News the following year with links to a diverse set of sources for any given story.
Autocomplete first launched as “Google Suggest” that automatically predicts queries in the search bar once you start typing. Today, on average, Autocomplete reduces typing by 25% and saves an estimated over 200 years of typing time per day.
Google launched Translate in 2006 with text translation between Arabic and English with the help of machine technology. Today, Google Translate supports over 100 languages.
Google Trends was built to help us understand trends on Search with aggregated data (and create our annual Year in Search).
Google introduced the ability to search by voice on the Google Mobile App, expanding to desktop in 2011. With Voice Search, people can search by voice with the touch of a button.
Google launched Search by Image so you can upload any picture or image URL, find out what it is and where else that image is on the web.
Google launched a personalized feed that help people to explore tailored content to their interests right in the Google app, without having to search.
Google Lens turns your camera into a search query by looking at objects in a picture, comparing them to other images, and ranking those other images based on their similarity and relevance to the original picture.
The first experiment, SGE, brings the power of generative AI directly into Search. You can get the gist of a topic with AI-powered overviews, pointers to explore more and natural ways to ask follow ups.