Crepdog Crew: A journey toward building the largest sneaker community

New Delhi: Lifestyles have changed, and today's generation is running like the clappers toward high-end brands, especially sneakers! And then, who can forget the snazzy Yeezys launched by Adidas? Every sneakerhead wanted those in their wardrobe. This search for a pair of the coveted Yeezys is what led to the foundation of India's premier sneaker reselling platform, Crepdog Crew.

Today, it has a physical store in Delhi that is held in high regard for its quirky hype sneakers and streetwear collection. But did you know that Instagram was where the genesis of Crepdog Crew was found? Yes, you read it right! 

In 2019, when Anchit Kapil, Bharat Mehrotra, and Shaurya Kumar had their hearts set on Yeezys, they bumped into Instagram resellers who were making quick money by reselling shoes. The idea of turning this business into a billionaire-making machine ignited, and thus the Instagram page of Crepdog was created. 

From selling 2-3 pairs a week to delivering 350-400 pairs of sneakers to customers spread across 500 cities in India, they successfully created a huge community of sneakerheads who trusted them for their guaranteed authenticity, timely delivery, and variety.

Sneakers, over the decades, have become an indelible motif of pop culture and are now a luxury. Crepdog Crew, once a bustling Instagram reseller page, swung around to become an ode to extravagant lifestyles by coming out as a concept store in the year 2022. A 6,000-square-foot, enormous store titled CDC Experience was launched in Delhi. This wasn't just any showroom with shelves of random shoes. No! It houses the biggest sneaker wall in India, the best Indian streetwear designers, a basketball court, and even a café, Brisk.

As of today, their website receives more than 2.5 lakh visitors every month. By focusing on each aspect, may it be packaging or service, they were able to gain the trust of sneaker enthusiasts from across the nation. But if you think they are only about sneakers, then no! From snappy sweatshirts, cool t-shirts, and shiny jewelleries to handmade rugs, they have it all. 

Needless to say, Crepdog Crew has become the brand of brands! And for sneakerheads, oh boy! It's paradise!!! We hope you have already checked them out? If not, visit them on Instagram at @crepdogcrew or @cdcexpirience