New Delhi, Dec 02: Why does Tata Chemicals need to invest in sustainable growth of the township they helped set up? Where does a bank like HSBC with its clean operation figure in the list of those needing to be environmentally responsible? KPMG Dubai executive director Suresh Shah offers some convincing reasons why companies like these benefit from such investments. There may be short-term cost in providing the right facilities to people and reducing the pollution level. But there is a growing belief that a company’s growth can be sustained only if people live in equilibrium with the environment. A bank may not seem an obvious choice for this topic, but it pays to focus on attaining efficiencies in energy consumption and cutting back on resources like paper. Again, such short-term costs can pay off by the long-term benefits of a positive impact on the society and an improvement in the corporate image.