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Skin + smooches =Bollywood hits: The Times of India
Mumbai, Aug 31: The item number in Bollywood is no longer about latkas and jhatkas, but about steamy smooches and bombshells in bikinis.
The item number in Bollywood is no longer about latkas and jhatkas, but about steamy smooches and bombshells in bikinis.
Nothing generates more publicity in Bollywood these days than the heroine showing a leg or the lead couple locking lips. If you ignore random protests like the one against GangaaJal, that is.
Bikini and smooching scenes are what the item number used to be in Bollywood not so long ago. With the hottest item girls either getting gainfully employed in the industry or getting plain fed up of the image, the item song is no longer such a crowd-puller.
Malaika Arora and Yana Gupta are supposed to have said no to them and Shilpa Shetty and Ishaa Koppikar have finally found work in Bollywood.
Cut to the new item number – the bikini, sported by Mallika Sherawat in Khwahish, Neha Dhupia in Qayamat, Celina Jaitly in Janasheen and models Madhu Sapre, Padma Lakshmi and Katrina Kaif in Boom.
The other new item number is the sizzling scene. Boom is making as much news for its daring divas as for Madhu Sapre and Jackie Shroff exchanging saliva. Abhishek Bachchan and Lara Dutta did not exactly send the temperature soaring, but were not shy either in locking lips in Mumbai Se Aaya Mera Dost.
Bipasha Basu, who heavy breathing in Jism could have inspired a film award for Best Bawdy Acting, thrilled the frontbenchers once again in Footpath with her explosive scene with Aftab Shivdasani.
"The story demands it," is the most common refrain of directors and heroines alike. "What else do you wear at a beach but a bikini," is another retort. It's another matter that heroines can prance around in chiffons in a freezing Switzerland. Bollywood may have shed its inhibitions, but it has not dropped its double standards.
Bikini and smooching scenes are what the item number used to be in Bollywood not so long ago. With the hottest item girls either getting gainfully employed in the industry or getting plain fed up of the image, the item song is no longer such a crowd-puller.
Malaika Arora and Yana Gupta are supposed to have said no to them and Shilpa Shetty and Ishaa Koppikar have finally found work in Bollywood.
Cut to the new item number – the bikini, sported by Mallika Sherawat in Khwahish, Neha Dhupia in Qayamat, Celina Jaitly in Janasheen and models Madhu Sapre, Padma Lakshmi and Katrina Kaif in Boom.
The other new item number is the sizzling scene. Boom is making as much news for its daring divas as for Madhu Sapre and Jackie Shroff exchanging saliva. Abhishek Bachchan and Lara Dutta did not exactly send the temperature soaring, but were not shy either in locking lips in Mumbai Se Aaya Mera Dost.
Bipasha Basu, who heavy breathing in Jism could have inspired a film award for Best Bawdy Acting, thrilled the frontbenchers once again in Footpath with her explosive scene with Aftab Shivdasani.
"The story demands it," is the most common refrain of directors and heroines alike. "What else do you wear at a beach but a bikini," is another retort. It's another matter that heroines can prance around in chiffons in a freezing Switzerland. Bollywood may have shed its inhibitions, but it has not dropped its double standards.