New Delhi: Private lender HDFC Bank has invited applications from start-ups and solo entrepreneurs for its SmartUp grants. 


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This year, the bank will focus on start-ups creating social impact at scale in sectors such as Education – technology (ed-tech) and skill development, among others.


To screen, mentor, and monitor start-ups, HDFC Bank has partnered with nine start-up incubators registered with Govt of India’s MeitY platfrom. The nine incubators are from premier institutes and include: IIT – Delhi, IIT – BHU, AIC BIMTECH Noida, IIM Kashipur, GUSEC Gujarat, C-CAMP Bangalore, Banasthali University – Jaipur, Villgro Incubation – Chennai, and T – HUB Hyderabad.


How to apply and process for HDFC SmartUp grants


  • Start-ups making social impact can send in their applications by clicking here. 
     
  • The application window opens on and closes on February 16, 2021.
     
  • Further, the bank’s incubator partners and the SmartUp team will jointly scout for start-ups.
     
  • Bank and incubators will jointly reach out and engage with start-ups through the SmartUp portal hosted on Ministry of Electronics and Information Technology (MeitY's) platform.
     
  • Incubator partners will screen and shortlist applications and the SmartUp team will select finalists.
     
  • Finalists will pitch their start-ups to a jury comprising senior Management of the Bank.
     

What is the Evaluation criteria for HDFC SmartUp grants


  • Market reach, penetration and scalability of product
     
  • Degree of social impact in beneficiaries’ lives
     
  • Economic viability of product at scale

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"SmartUp grants by HDFC Bank under #Parivartan – the bank’s umbrella CSR brand – is aimed at finding and deploying long-term, sustainable solutions at scale, to address social issues and contribute to the economic and social development of the country," the company said.