In 2024, a new era unfolds, reshaping our relationship with hair, offering a canvas for innovation, expression, and a revived sense of style. Amy Johnson, Dyson's Global Head of Hair Care Artistry, reveals the trends that will dominate hair care and styling this year.
The year emphasizes a holistic approach to hair care, prioritizing well-being and steering away from potential damage. Intelligent heat control in modern hair care tools ensures styling ease without compromising the health of your locks.
Inspired by high-end fashion, 2024 spotlights hair that is not only healthy but also as luxurious as velvet. Glossing treatments and smoothing masks take center stage, promising lustrous and shiny locks.
The spotlight shifts to fuller, healthier, and voluminous locks exuding natural vitality. From loose waves to tousled curls, multi-stylers create a variety of voluminous styles, offering a smooth and shiny finish.
A revival of timeless sophistication makes updos the hairstyle trend of the year. Whether for a casual day out or a formal soirée, updos provide a versatile and chic way to elevate your hair game, effortlessly complementing any outfit or occasion.
Hair accessories take the stage in 2024 with velvet ribbons, silk bows, and plush materials jazzing up various hairstyles. From ponytails adorned with ribbons to vintage-inspired clips and bows, creativity knows no bounds in personalizing your look.