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KFC`s latest `The Whole Chicken` advertisement causes worldwide furore
But the company`s latest `The Whole Chicken` advert is not faring well among the masses and has seen outrage from all across the globe.
New Delhi: KFC's slogans like 'Finger Lickin' Good' and 'Nobody does chicken like KFC' have lived entirely up to people's expectations for years whether the taste of the food items is concerned or it's the matter of company's flawless advertising.
But the company's latest 'The Whole Chicken' advert is not faring well among the masses and has witnessed outrage from all across the globe.
As per a report published in The Independent, ‘The Whole Chicken’ features some sassy white hens strutting around a warehouse to X Gon’ Give It To Ya by DMX, with the aim of underlining that KFC products are 100 per cent chicken.
Upon launching the advertisement, KFC's chief marketing officer said that “‘The Whole Chicken’ represents a step change for us, taking a bolder stance when it comes to engaging with our loyal customers and fans.”
The advert has instead sparked outrage and is being said as 'disgusting' as many people are not happy about it.
Many people have been left confused by the advert, claiming that using cute chickens makes you feel for the animals and certainly not want to eat them.
As per reports, it is also the first advertisement from KFC after it switched advertising agency from BBH to Mother.
If you haven't seen the ad, Watch it here.
However, there were very few who reacted positively and liked the idea of a sassy chicken.