AUDI AG sure got the numbers rolling in 2016. Global sales were bumped up to the tune of around 1,871,350 units in 2016 - 3.8 percent more than in 2015. It’s been a consistent trend for the brand, that’s witnessed increased demand for the seventh year in a row since 2009. In fact, with 949,729 sales in 2009, Audi got quite close to doubling its global sales figure over this time-frame.


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Fun fact: Audi’s 2016 sales outranked the population of Bahrain!


As per the official release, sales increased in all core regions. Europe saw the maximum growth of 7.6 percent, with North America (+5.3 percent) and the USA (+4 percent) following closely. The Asia-Pacific region recorded the lowest growth of 0.5 percent.


Here are a few highlights:


-The new Audi A4 saw global sales of around 337,550 units – a growth of 7.6 percent, with around 164,600 units sold in Europe alone.


-The 2nd generation Q7 racked up sales of around 102,200 units, equating to a growth of around 43.6 percent. As such, the Q7 doubled the average annual sales of its predecessor, achieving more than 100,000 deliveries in a year for the first time ever.


-Even Audi’s crown prince of performance, the R8, witnessed a 31.8 percent sales growth, with 2,890 units of the supercar sold.


-The entire R and RS family breached the 20,000 sales mark for the first time (20,200 units to be precise), marking a growth of around 18 percent.


-With more launches like the new Q5, Q2 and A5 Sportback, Audi will continue to expand its product footprint through 2017.


Source: CarDekho.com