Mumbai: Mahindra & Mahindra on Wednesday launched a premium pickup Imperio that sports SUV looks and superior performance with a price starting of Rs 6.25 lakh (ex-showroom Thane).


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The company said with this product it wants to create a new benchmark in the pickup segment with car like comforts. The Imperio, available in two variants of single cabin and double cabin, is ready for sale from today.


The Imperio comes with a stylish SUV looks, radial tyres, next generation headlamps and seamlessly integrated cargo box apart from car-like interiors and seats and AC cabins. The pickup comes with a 2.5-litre engine offering a payload of 1,240 kg and 13.55 kmpl mileage.