Mumbai: Online marketplace eBay on Friday said it will bring the popular 'Black Friday' sale to India.


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Black Friday signals the commencement of the holiday shopping season leading upto Christmas in US and is known for extreme discounts.


Globally, Black Friday will be celebrated on November 27, but eBay India will offer huge discounts on international products from today, the company said in a statement.


The Black Friday sale will allow buyers in India to avail heavy discounts across categories such as electronics, lifestyle, home appliances, sports and fitness equipment, among others.


Indian consumers can avail upto 50 percent discount on fashion and lifestyle products and upto 45 percent on electronic items during the promotional period ending November 30.


"On eBay India we provide Indian consumers with direct and easy access to an unmatched options of deals and discounts being offered during Black Friday sale week in US.


"Indian shoppers can now buy the world's hottest labels and coolest brands from the comfort of their home at unbelievable Indian prices," eBay India Head (Retail Exports and Lifestyle Category) Navin Mistry said.