YouTube launches `Red` paid subscription network

You Tube has launched its paid subscription service called You Tube Red. Initially it will only be available for the US market.

Zee Media Bureau

New Delhi: YouTube's paid subscription service is here, and it is called You Tube Red.

YouTube Red, to be available only in the US for now, will offer content without any form of advertising. The subscribers will also have full subscription to Google Play Music and YouTube Music.

The subscriber would be able to download videos and other content to watch offline. YouTube Red also works with YouTube Gaming, YouTube Kids and its other specialised content areas.

According to the Wired, the $9.99 cost is aimed squarely at services like Spotify and Apply Music, which cost the same -- and if you buy a Red subscription via the iOS App Store it will cost $12.99 to cover the 30 percent 'Apple Tax' Cupertino applies to all in-app purchases.

There are also new original programmes coming as part of the services. Google will launch at least 10 new shows including some from PewDiePie and other popular YouTubers.