Beijing, Sep 02: China would completely switch over from analogue to digital television transmission by 2015 and trial operations for the ambitious plan have commenced here in the Capital and the eastern metropolis Shanghai. Under a long-term blueprint for the development of digital television industry by 2005, the country is aiming to have over 30 million digital TV subscribers and their numbers would increase to hold a dominant position by 2010.

Analog television broadcasts, which now dominates the market, will be stopped in 2015, state media reported today. Under this, three digital television channels, two from the China Central Television (CCTV) and one from phoenix started a three-month trial operations in Beijing on Monday, covering 18 districts and counties.

The trial was a prelude to the digital broadcasts nation-wide, the deputy director of the State Administration of Radio, Film and Television (SARFT), Zhang Haitao said.

The channels featuring soap operas, shopping guides and music will run for about three months and more channels will become available later.
Viewers would only have to buy a special receiver worth 600 yuan to 1,800 yuan (73 to 217usd) to get digital signals, the 'China daily' reported.

According to a recent scheme formulated by the SARFT, China will soon promulgate its own high resolution digital TV standards, sign up one million cable digital TV subscribers and kick off 10 commercial broadcasting channels by the end of this year.
Bureau Report