Shivamogga: Seven men travelling to attend a friend's wedding died in a road accident in central Karnataka when the car they were in crashed into the rear of a truck, police said on Thursday.


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The mishap occurred around Wednesday midnight when the speeding multi-utility vehicle rammed into the rear side of a truck carrying timber near Muddinakoppa, in this district, on the state highway, Shivamogga district Additional Superintendent of Police M. Muthuraj told IANS.


The victims, aged between 25-45 years, were travelling from Bengaluru to Sagara town in Malnad region to attend their friend`s wedding on Thursday.


The accident spot is about 100km from Shivamogga and 405km from Bengaluru.


The victims were identified as Madhu, car driver, Praveen, a make-up artist, Mallesh, Sridhar, Rajesekhar, Raghavendra and Manjunath.


Police had a tough time extricating the victims` bodies from the mangled vehicle, which got stuck to the truck`s rear side on impact.


The accident also led to blocked vehicular traffic on the busy highway for over three hours post-midnight.


"The unidentified truck driver escaped in the dark. A search is on to nab him. He seems to have suddenly applied the brake, resulting in the collision from behind," said Muthuraj.