West Indies' star batsman Chris Gayle is taking legal action against Fairfax Media over their report which alleged that he exposed himself to an Australian woman during ICC World Cup 2015.


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Gayle was fined $10,000 by his BBL side Melbourne Renegades following his controversial interview with Network Ten's female reporter Mel McLaughlin on Monday night.


Gayle's management threatened legal action on Wednesday. They went a step further on Thursday by roping in defamation specialist Mark O'Brien.


"Chris Gayle has strongly denied the allegations first published by Fairfax Media that he indecently exposed himself to a woman during last year's World Cup in Sydney," Gayle's management said in a statement.


"Despite such denials, Fairfax Media continues to publish the false and defamatory allegations which have received widespread republication in media throughout the world.