New Delhi: Time and again, it has been proved that in Bollywood, content is king! Many films have done remarkable business owing to its off-beat and good content. Films like 'Stree', 'AndhaDhun', 'Parmanu: The Story of Pokhran' raked in huge moolah. Ayushmann Khurrana and Sanya Malhotra starrer 'Badhaai Ho' is yet another film that is on a winning streak at the box office owing to its content. The film hit the screens on October 18 and has received a thumbs up from the audience as well as critics.


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Noted film critic and trade analyst Taran Adarsh shared the latest collections on Twitter. He wrote, “#BadhaaiHo is on a winning streak... Is SUPERB on Day 2... Eclipses biz of *all films* in the marketplace [new + holdover titles]... Thu 7.29 cr, Fri 11.67 cr. Total: ₹ 18.96 cr. India biz… Expect BIGGER NUMBERS on Sat and Sun.”



The movie also stars Neena Gupta, Surekha Sikri and Gajraj Rao in pivotal roles. Directed by Amit Ravindernath Sharma, 'Badhaai Ho' tells about the story of a young married man who is embarrassed by his parents' sex life. 


It is great to see Ayushmann back with a film that subtly discusses issues that people refrain from talking in public. From Vicky Donor in 2012 to Dum Laga Ke Haisha in 2015, from Bareilly Ki Barfi to Shubh Mangal Savdhan, Ayushmann has been a part of coming-of-age films.


Sanya, on the other hand, has had a great film journey so far. From Dangal to Patakha and now Badhaai Ho, the curly-haired beauty has proved that she is here to play very long innings.