Sachin Tendulkar-inspired srt.phone ready to fight established brands

New Delhi: There's no brand like brand Sachin Tendulkar. And come May 3, there will be a Tendulkar-inspired smartphone in the market with the name srt.phone.

According to reports, srt.phone will be launched on May 3 by Smartron, a Tendulkar-backed consumer electronics startup.

It's no secret that 'srt' stands for Sachin Ramesh Tendulkar.

Since retirement from cricket, the batting great has diversified his interests in various field.

It will be the second smartphone from the stable, after t.phone, which was revealed by the batting great himself.

Unluckily for fans, there's no word yet regarding the specifications, pricing and availability of phone at the moment.