New Delhi, May 01: Casio India Company today said that it aims 20-25 per cent turnover growth this year from Rs 45 crore last year, helped by increasing sales of digital cameras. "Though digital cameras currently contribute 15 per cent to our total turnover, we anticipate this will increase to 25 per cent by the next year," Head (Sales), Kulbhusan Seth, told a news conference.


Casio India Company, a wholly-owned subsidiary of US-based six billion dollar electronic behemoth, has been present in India since 1996. The company imports a whole range of digital products and sells in India.

It also targets to increase its market share to five per cent in the next two years.

Casio India, which launched four digital cameras, will also strengthen its distribution network by 10 per cent from 2,700 dealers now.


Casio India Company has the second highest market share in digital cameras in India, Seth claimed, he said.
Apart from digital cameras, the company sells calculators, digital diaries, pocket viewers, musical instruments and label printers.

Bureau Report