New Delhi, Oct 20: Automaker Fiat India today said it has tied up with NIS Sparta, a leading consulting and training organisation in customer relationship management, the latest in a series of steps taken to enhance customer service. The six-month tie-up would involve identifying and implementing measures to improve the service levels at the carmarker's dealerships across the country, Fiat India Director (Commercial) Ananda Mohan Gupta told reporters.
He said the new service initiative is part of the renewed service drive which started earlier this year, with the launch of the 'Palio' diesel car. "We realise that the tough part of improving service delivery is implementation, but we are committed to succeeding in this endeavour and will do so step by step. We are now directing our energies towards enhancing the after-sales service experience, by giving a lot of importance to training," Gupta said.
He said NIS Sparta would play a critical role in the area of training and development of Fiat personnel for better interaction with customers. The NIS Sparta's programme, which would run till march 2004, would focus on knowledge, skill and attitude of all fiat service personnel who interact with customers, he said.
Bureau Report