New US-based website lets online bargain hunters haggle

New York: An entrepreneur has launched a new website where people can haggle the seller to get the lowest possible price. Forest Hills entrepreneur Elan Eliav uses his UHaggled site to supply a wide array of products - from watches to sleep masks and electronics, the New York Daily News reported. The shoppers also get free shipping, 5 per cent cash back and a gift with every purchase, even if it means forfeiting nearly all of the profit that the new company makes. Eliav is hoping that these incentives would help him build a loyal customer base among bargain-hunters. Eliav said that he has been able to subsidize his new site with money from his primary business, E and A Worldwide Traders Inc., that deals in buying and selling brand-name closeouts. Till now, Eliav has spent more than 200,000 dollars from his primary business into UHaggled.com, to cover his payroll, rent and inventory costs.