Yeh akkha India jaanta hai, hum tumpe marta hai: Amazon woos its customer in style, leaves her in splits

Representational image (Pic courtesy: Reuters)

New Delhi: Showing its witty side, Amazon nailed it when it responded to a customer who told the online shopping portal that she was looking for a soulmate and asked if they could help her with it. 

A Twitter user, called Aditii posted on the micro-blogging site - "Hi @amazonIN, you call yourself the biggest e-commerce website in the world, but even after browsing for hours, I can't find what I need."

Amazon Help replied to her asking - "We're actively working towards understanding the needs of our customers and plan to expand our listings. Could you let us know the product that you're looking for on our website?"

To which she said - "Bas ek sanam chahiye aashiqui ke liye (Need a partner to love). Not being the one to back off, the shopping portal replied with a song from a Bollywood film- "Yeh akkha India jaanta hai, hum tumpe marta hai, dil kya cheez hai janam apni jaan tere naam karta hai." (The whole India knows I am crazy about you, what is a heart, I can give my life for you."

The reply left the girl in splits.

We're actively working towards understanding the needs of our customers and plan to expand our listings. Could you let us know the product that you're looking for on our website? KA — Amazon Help (@AmazonHelp) April 20, 2018

Yeh akkha India jaanta hai, hum tumpe marta hai,
Dil kya cheez hai janam apni jaan tere naam karta hai — Amazon Help (@AmazonHelp) April 20, 2018

— Aditii (@Sassy_Soul_) April 20, 2018

The song is from a 1992 film 'Jaan Tere Naam' and has been sung by Kumar Sanu. The film starred Ronit Roy and Farheen.

Following are some of the reactions by Twitterati to Amazon's reply:

Hahahahahaah Amazon nailed it !! — PuraniYaadein (@sharmsaar) April 20, 2018

Nailed it @AmazonHelp — Devansh (@Devansh49) April 21, 2018

Admin should get a raise for this. — Ajay (@nemimem) April 20, 2018

Give this man a raise @amazonIN — At Skyfall (@NotEloquent) April 20, 2018

ROFL!! — ShRuThI ShEtTy (@ConfusedBachi) April 21, 2018

Meanwhile, founder and CEO of US-based e-tailer Jeff Bezos said recently that Amazon was the fastest growing marketplace in India. The 54-year said that the internet behemoth was the most visited site on both desktops and on mobile. Bezos added that the online shopping giant was also the highest downloaded shopping app in India in 2017.

Amazon was founded on July 5, 1994, and it is the largest Internet retailer in the world as measured by revenue and market capitalisation and second largest after Alibaba Group in terms of total sales. It has separate retail websites for the United States, the United Kingdom and Ireland, France, Canada, Germany, Italy, Spain, Netherlands, Australia, Brazil, Japan, China, India, and Mexico.