Apple launches new range of iPhones - As it happened

Apple has launched the latest versions of iPhone - Apple XS and Apple XS Max, bigger and more advanced. Apple is launching the 2018 iPhone lineup at Steve Jobs Theater in Cupertino, California. Ahead of the launch of iPhones, the company launched Apple Watch Series 4, which is not just bigger and more attractive, it takes technology to the next level. The Series 4 is capable of performing ECGs - in a first, giving the tool directly to the consumer.

Here are the highlights:

13 September 2018

00:25 IST

The live event has ended

00:04 IST

Apple iPhone Xr - 6.1" liquid retina and most advanced LCD display; A12 Bionic Next Generation Neural Engine

00:03 IST

iPhone Xr - An hour an half more per day than iPhone 8 plus

00:02 IST

iPhone Xr - True depth camera system, for best quality selfies

00:01 IST

iPhone Xr: 12 MP wide-angle camera

23:59 IST

Apple launches iPhone Xr, powered with real time machine learning.

23:24 IST

iPhone XS, XS Max - Powered with 12 MP wide-angle camera, 12 MP telephoto camera.

23:23 IST

iPhone XS, XS Max - Camera modified with A12 Bionic, ARKit 2

23:21 IST

iPhone XS, XS Max - Core ML is going to be up to 9 times faster, with just 1/10th the energy.

23:16 IST

iPhone XS, XS Max - 512 GB storage

23:16 IST

iPhone XS Max - First 7 Nanometer chip

23:14 IST

iPhone XS Max - Most secure facial recognition

23:13 IST

iPhone XS Max - 5.8" and 6.5" Super Retina OLED display, 3D Touch, True Tone display, Dolby Vision and HDR10

23:12 IST

Apple launches iPhone XS Max

23:10 IST

iPhoneXS - Powered with Dolby digital

23:09 IST

iPhoneXS - Available in gold, silver, space grey

23:08 IST

Apple launches iPhone XS

23:08 IST

Today we will take iPhone X to the next level with the most advanced iPhone, says Tim Cook

23:07 IST

iPhone X has changed the industry and on the way it became the number 1 smartphone in the world, says Tim Cook

23:05 IST

iPhone X defined future of iPhones, says Tim Cook

23:03 IST

Apple Watch Series 4 - Priced at $399, $499. Can be ordered from September 14, Friday. It will be available from September 21, next Friday.

22:59 IST

Apple Watch Series 4 - All bands of previous editions of Apple watch fit

22:58 IST

Apple Watch Series 4 - Powered with 18-hour all day battery life

22:58 IST

Apple Watch Series 4 - Upto two times faster performance

22:52 IST

Apple Watch Series 4 - First Electrocardiogram (ECG) tool offered directly to the consumer.

22:50 IST

Apple Watch Series 4 - Three new heart features - detecting low heart rate, can screen heart rhythm in background and sends an alert if it detects anything not normal, allows Electrocardiogram (ECG).

22:48 IST

Apple Watch Series 4 - After detecting a fall, it starts a call immediately. It has SOS feature, which would send alert with the location, in case a person wearing it falls.

22:47 IST

Apple Watch Series 4 can detect a fall

22:47 IST

Apple Watch Series 4 - Radio waves can move from back as well as forth, to get better connection

22:47 IST

Apple Watch Series 4 - Speaker is 50% louder, great for phone calls. The microphone has been moved to the opposite side.

22:41 IST

Apple Watch series 4 is thinner, with curved edges. The display is almost 30% bigger.

22:40 IST

Apple launches Apple Watch Series 4

22:40 IST

Apple Watch has become an intelligent guardian for your health, says senior official.

22:39 IST

Fitness and health have been at the core of Apple Watch, says senior official at Steve Jobs Theater

22:38 IST

Apple watch has redefined how you look at technology, says Tim Cook

22:30 IST

Apple starts live streaming from Steve Jobs Theater for the launch of new iPhones