Lea Michele is new Candie’s girl
Lea Michele is the face of Candie’s spring marketing campaign, titled ‘Hangin at Home.’
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Washington: Lea Michele is the face of Candie’s spring marketing campaign, titled ‘Hangin at Home.’
The 25-year-old follows in the footsteps of the brand’s previous faces including Britney Spears, Vanessa Hudgens and Fergie.
In a newly released ad for the shoe giant, the ‘Glee’ star strikes a seductive pose while reclining atop silk linens and furry pillows.
“It’s amazing. Candie’s is such an iconic brand. The apparel is so adorable as well as affordable - and who doesn’t love that?” Contactmusic quoted her as telling People.
“The concept is about enjoying being at home, feeling relaxed, comfortable and happy,” she said.
Iconix chief marketing officer Dari Marder has said that Lea, who describes her personal style as “simple and comfortable”, was a natural choice for the brand.
‘Everyone is obsessed with ‘Glee’, especially Lea Michele, and so are we,” he said.
The 25-year-old beauty also said that it was fun to put her ‘Glee’ alter-ego Rachel Berry aside to do the shoot.
“I love playing Rachel, but being an actor, it’s always fun to switch things up and play around and be someone else for a little while,” she added.
ANI
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