Mumbai: Mumbai police is taking the Bollywood route -- a dialogue from the forthcoming film 'Dhadak' -- to convey a road safety message to travellers.
A post from the official Twitter handle of the Mumbai police on Friday, featured a still from the trailer of the film, with the dialogue 'Kya naatak kar raha hai, mujhe dekh kyun nahi raha' superimposed on it.
It was captioned, "Don`t underestimate the emotional quotient of traffic signals! And their e-challan is anyways not too happy with your relationship. Traffic signal matters."
— Mumbai Police (@MumbaiPolice) June 22, 2018
The tweet impressed a number of followers on the micro-blogging website.
While one user wrote: "Mumbai police`s creativity at its best", another wrote: "Brilliant. Whoever handling your SM handle... hats off".
"Dhadak", an adaptation of Marathi film "Sairat", is slated to release on July 20. It will mark the Bollywood debut of Sridevi`s daughter Janhvi Kapoor and Shahid Kapoor`s step brother Ishaan Khatter.