Amitabh Bachchan launches mobile phone in Mumbai

New Delhi: Bollywood megastar Amitabh Bachchan recently launched LG's latest smartphone G4 along with LG managing director Soon Kwon at an event in India's showbiz capital Mumbai.

The 'Piku' star explained the innovative features the phone is imbibed with and also showcased some of the pictures he captured with the phone.

Speaking about his association with LG, the 72-year-old actor said, "It is a privilege because this phone is a result of constant hard work to fulfill LG's promise of innovation for a better life".

Mr. Bachchan also clicked pictures with the few lucky winners at the event.