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13 Feb 2024

Elon Musk-owned X Will Allow Advertisers To Only Run Ads On Selected Profiles

The company asserted that it will soon add the ability to serve ads to individual creators' profiles, eliminating the chance of an ad appearing next to a controversial post.

26 May 2016

Facebook to shut down its desktop ad exchange 'FBX'

Facebook's FBX was launched back in 2012 as a retargeting tool for desktop.

11 Feb 2016

Facebook introduces auto captioning for video ads

The new tool generates captions for video ads and delivers them to the advertiser within the ad creation tool to review, edit and save to their video ad.

12 Jan 2016

Twitter may help brands through users' tweets

According to a Monday report from Digiday, participating advertisers would be able to cut through the online noise and with the help of Twitter they can find positive conversations about their products.

28 Aug 2014

Facebook rolls out 'bandwidth targeting' for advertisers

Social networking giant Facebook has rolled out a new 'bandwidth targeting' feature globally for advertisers to help them reach people based on the type of network.

08 Aug 2014

Twitter offers new advertising options

Advertisers now get to choose from what Twitter describes as objective-based campaigns.

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