Irritating calls from telemarketers will be a thing of past from Tuesday as telecom operators are going to block pesky calls and messages as per regulator TRAI's recommendations.
New Delhi: Irritating calls from telemarketers will be a thing of past from Tuesday as telecom operators are going to block pesky calls and messages as per regulator TRAI's recommendations.
Earlier, COAI had asked Trai to reconsider its recommendation to limit the number of SMSes per sim to 100 per day, saying that such a regulation may pose a potential challenge to the "fundamental rights" of an ordinary subscriber.
There are several instances where SMSes are an important mode of communication. There could be a situation where a customer has exhausted the limit and suddenly some emergency occurs. Due to this artificial restriction, the safety of the subscriber may be jeopardised, COAI Director General Rajan S Mathews had said in a letter to the Telecom Regulatory Authority of India (TRAI) last week.
In the case of post-paid telephone numbers, the access provider shall not permit more than 3,000 SMSes per SIM per month, TRAI recommendations added.
All those subscribers who have registered with the National Customer Preference Registry, earlier known as the 'Do Not Call Registry', would get relief from all commercial communications, TRAI said.
TRAI has recommended the imposition of a maximum fine of Rs 2.5 lakh on telemarketing companies for making unsolicited calls or SMSes to a consumer registered under the NCPR – a modified version of TRAI 's 'Do Not Call Registry' list.