John Abraham backs father and brother`s ‘Bombay Greenway Project’

Last Updated: Thursday, June 6, 2013 - 13:16

Zee Media Bureau

New Delhi: Being a huge environmentalist himself, John Abraham is now going all out to shore up his father Abraham John & brother Alan Abraham`s firm Abraham John Architects, a multidisciplinary architecture, interior design, landscaping and urban planning firm founded in 1967, which now looks to undertake an urban project which would significantly & positively impact the lives of millions in the city on an every day basis.

Abraham John Architects which introduced ‘The Bombay Greenway Project’ that went on to win the International Urban Planning & Design Competition Velo-city, 2013, Austria, are now looking to execute the plan, touted to be the single biggest urban project undertaken in Bombay post-independence. The first proposal of the project looks at turning the Railway into Greenway – envisioning a 21st century Greenway over the existing railway lines,114kms of continuous, flat, traffic and stress free space to encourage the active modes of transportation and healthy city living.

Alan Abraham says, “We are envisioning a stretch from Virar to Churchgate, Thane to CST and Mankhurd to CST that will act as an open green corridor. It will allow people to cross from the eastern to western line conveniently and will also amplify its beauty.”

While Abraham John & Alan Abraham (who was also felicitated as one of Architect & Interiors India’s iGEN 50 - The New generation of Innovators in Architectureare the Joint Principal Architects ) are the Joint Principal Architects of Abraham John Architects, equipped with a vision and forward thinking mind, actor-producer and business tycoon John Abraham looks to back and echo the cause of re-connecting architecture with nature, make optimum use of space, natural materials, lighting & landscape to reinvent and transform living environments and urban spaces.

The Hero with a Heart – John Abraham has been associated with several causes in the past – He has intensively worked with PETA and Habitat For Humanity.Apart from that the actor who is synonymous with fitness raised funds for charities through the Mumbai Marathon.

The actor via his brand commitment has also associated himself with PowerLight A Village, an initiative to provide solar electricity to remote villages across the country and also requested his fans to join him in the cause.



First Published: Thursday, June 6, 2013 - 13:16

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