‘Avatar’ becomes fastest-selling Blu-ray disc of all time

Updated: Apr 26, 2010, 16:49 PM IST

London: Canadian film director James Cameron’s sci-fi epic ‘Avatar’ has maintained its popularity with sales of 6.7 million DVDs and Blu-ray discs in the first four days.

Twentieth Century Fox announced that the epic has sold 2.7 million Blu-rays and four million DVDs since April 22, and that the combined US sales brought in 130 million US dollars.

The studio said Avatar became the fastest-selling Blu-ray of all time, reports the Mirror.

No announcement was made regarding a 3-D DVD release, but a Fox spokesman said one can be expected in the future.