Pakistan's media regulator has banned an advertisement by a condom brand, calling it "immoral" and contrary to religious norms after receiving a deluge of complaints from the public.
Discussing contraception in public is taboo in Pakistan's deeply conservative Muslim society, though some experts warn the population is growing too fast for the country's natural resources to support.
That's Pakistan. But is India any different? Is the advt compatible to our beliefs on what's acceptable and what's not?
Take a look and decide: