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Audiences are invited to participate in ‘Comedy Nights With Kapil’ and comedian Kapil Sharma says that is the USP of his maiden production venture.
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Experts say tapping customers` minds and out of the box thinking can help spas, salons and beauty products find a firm foothold.
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Lara Dutta, who is paired opposite Vinay Pathak in their up-coming film `Chalo Dilli`, says the unusual cast is the USP for such films.
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